Let’s welcome ‘Maternal Optimism’. It’s 2021 and we all have to show how to live in a world where women can have it all! It’s a little known fact that business-owning mothers are a vital part of the Australian economy, but they are often overlooked. The traditional frameworks of business do not cater to the flexibility that working mothers need. Women across the board face workplace inflexibility, unequal pay and ever increasing childcare costs…

Australian Female Founder Case Study Mums & Co member Crystal McGregor, is a visionary female founder with THE SOLUTION for ‘next gen’ online shopping Crystal McGregor is the inspiring Founder of Puctto, a game-changing online visualisation tool for fashion lovers. Like many of our Mums & Co members, she wears many hats and tries to balance her #mumbition, livelihood and wellbeing. She runs tech startup PUCTTO from her home in Port Macquarie where she…

The key milestones to take you from concept to launch in no time Starting a business in 2021 is a big undertaking, especially when you have a Little Co (aka kiddos) and possibly a corporate job to juggle. “Will it pay off? How can I possibly make it work? Where do I even start?” These are some of the common questions that come…

Evolve your social media strategy to stay visible this year — Written by Lauren Hamilton‍ For a long time now — over a decade — brands of all sizes have relied on free social media exposure to find potential customers, to build a community around their brand and to stay ‘top of mind’ in their customers minds. Being top of mind…

Do you earn as much money as you think you should? One of the most common complaints of first-time business owners (particularly those who are solo operators) is that they’re working way more hours than they ever did when employed by someone else, and yet they are taking home less money. Understanding what you need to earn and how to increase…

Outsourcing the house cleaning or gardening can make anyone’s life a little bit easier. For parents though, coming home to a clean and tidy home can turn even the worst day into the best. Juggling a career, raising a family and seeing friends doesn’t leave us with much spare time…

If you’ve got marketable skills and you enjoy what you do, then becoming a professional consultant can be a great way to start your own business. …

Starting your own business is exciting, but it can also be risky — especially from a financial perspective! Most people are well aware that businesses often don’t make much money in their first year, so it’s useful to have an steady, alternate income stream. And one of the best ways to guarantee income is to negotiate your current role down to part-time. — But is it really that easy? We spoke to 3 HR Managers to find out.

A chat with Mums & Co co-founder Carrie Kwan about the importance of the Mums & Co Australian Mums In Business Report. Mums in business are a vital but often overlooked part of our economy. More needs to be done to support her. Mums & Co is a business mum’s…